Blox Fruit Hub

Blox Fruit Hub

Client

Blox Fruit Hub

Year

2025

A dynamic and vibrant logo for the Blox Fruit Hub website.

A dynamic and vibrant logo for the Blox Fruit Hub website.

Overview

Blox Fruit Hub, an e-commerce platform offering Blox Fruits from the Roblox game at affordable prices, aimed to elevate its digital presence with a premium and refined brand identity. The objective was to design a visually striking, minimalistic logo that subtly embodies the essence of its core products—Blox Fruits.

Client

Blox Fruit Hub

Industry

E-commerce

Service

Logo Design

Brand identity

Duration

2 weeks

The Challenge

The objective was to create a visually striking, minimalistic logo that captures the essence of Blox Fruits while standing out in a competitive market. With many competitors adopting similar visual approaches, it was essential to develop a distinctive and innovative design that set Blox Fruit Hub apart.

The Solution

Based on the client's requirements, we conducted an in-depth analysis of their product, which revolves around selling Blox Fruits — a feature available within the popular game Roblox. Through our research, we discovered that this game mode is heavily inspired by the anime One Piece, where various fruits grant users special powers such as fire, light, ice, and even dragon transformations. However, consuming these fruits comes at a cost — the loss of the ability to swim, a concept directly taken from the anime. To align the design with the theme and appeal of both the game and the anime, we brainstormed creative directions. Since One Piece is centered around pirates, we decided to incorporate a pirate’s hat into the visual identity. To represent the Blox Fruit in a playful yet simple way, we added a smiling fruit along with subtle fruit leaves integrated into the pirate cap. This fusion captures the essence of both the anime and the game, while keeping the design clean, engaging, and relevant to the target audience.

The Result

The logo design was well-received by the client and resonated strongly with the target audience. It effectively attracted attention and encouraged more users to purchase affordable Blox Fruits from Blox Fruit Hub. As a result, the brand experienced a significant increase in conversion rates. The newly established visual identity played a key role in boosting online sales and enhancing customer satisfaction, ultimately positioning the Blox Fruit Hub website as a vital asset in the overall success of their brand.

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